02/22/2023
2:22PM

TAUHFE is all about celebrating life as a gift, drawing inspiration from South Asian roots. The name means 'gifts' , reflecting the brand's essence.

We blend the vibrant colours and patterns of traditional Indian culture with a modern touch. Growing up surrounded by the lively markets and craft traditions of India, our designs echo the warmth of family ties and the beauty of cultural heritage.

As we ventured beyond, experiencing the fast pace of contemporary life, TAUHFE emerged as a bridge between tradition and the present. Each piece tells a tale that transcends cultural boundaries, a fusion of our South Asian background and the dynamic lifestyle we now embrace.

Crafted with care and a nod to sustainability, TAUHFE's collections are more than clothing—they embody the idea that every moment is a gift. The brand pioneers a language where tradition meets a fresh perspective, promising pieces that feel both new and familiar.

Est. 2021

Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.

Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.

“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™

Rideaux

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